I provide strategic marketing advisory, consulting, and fractional executive services to B2B SaaS organizations. Prior to founding my own firm, I have 20+ years of experience as a marketing leader and executive at leading enterprise technology brands including Seismic, DocuSign, OneLogin, Adobe, and HP Enterprise.
My educational background includes a B.S. in Biophysics and English Literature and an M.A. in English Literature from the University of Illinois at Urbana-Champaign and an MBA from the University of Chicago Booth School of Business.
I'm a strategist with a bias for execution and a storyteller with a passion for using data. I believe that the inspiration for great marketing comes from a range of experiences, both professional and personal. When I'm not working, you'll find me hanging out with my husband and two daughters, traveling the world with my camera in hand, or on a Peloton ride (#alextoussaint).
Services
Whether you need a marketing advisor, hands-on fractional marketing executive or someone to lead a mission-critical initiative, I have the expertise to help your team scale.
Marketing Strategy
& Planning
Web Marketing
& Strategy
Content
Strategy
Product
Marketing
Campaign
Strategy
Communications
& Thought Leadership
Featured articles
I'm passionate about writing and regularly publish articles on Marketing strategy, leadership and execution that are relevant for my clients and the B2B SaaS industry.